Hannah Wood Media: Music Video Editing

Tuesday 15 December 2015

Music Video Editing - Session 4

At 1:51 we wanted to fit two shots exactly with the two prominent beats within the song and I think we have achieved this with the man walking around a corner and leaning at the top of the Baltic building. With the lyrics 'to the tallest of the towers that fall and rise' I wanted the camera angle to begin shooting the lower part of a skyscraper and then gently pan upwards to the horizon, I think this suitably links the lyrics to the visuals. 'The names upon the list' lyrics are followed by a shot of the 9/11 memorial where there are legitimately names on a list; this was a feature we were certain we wanted to include right from the beginning of planning therefore I was determined to shoot it when I was in New York. The shot of the man viewing images on his phone is one of the last shots we decided to film last-minute and add in to clarify the narrative; he is looking at them because he's homesick. This shot is followed by one of him walking past Newcastle University and reading the New York Times, again shot last-minute to aid audience understanding.

Target Grade: A

To achieve my target my research, planning and evaluation must be detailed, effectively communicated and presented digitally, using a wide variety of formats. I need detailed research into similar products and target audience and to show the process of planning by including excellent work on shotlists, drafts, storyboards, scripts, locations and props. I need to show full evidence of the research and planning informing the construction process.

My evaluation must reflect my excellent understanding of forms and conventions, an understanding of the use of new media throughout the stages of production, the way my ancillary and primary tasks combine effectively. There will be anexcellent understanding of the significance of audience feedback.

My production work, across the formats, will demonstrates excellent creativity and imagination as I seek to make them as convincing as possible and it will also reflect my mastery in technical skills such as controlled use of the camera, attention to framing, variety of shot sizes, close attention to mise-en-scène, appropriate transitions and use of sound.